About the Project

Explore Trøndelag is embarking on an exciting chapter in boosting the region’s digital tourism development through a strategic partnership with GoTo HUB. This collaboration gives tourism businesses across Trøndelag access to a modern digital platform where they can seamlessly showcase and sell their products, experiences, and activities — all within a unified marketplace designed for bookable adventures.

With this initiative, Explore Trøndelag aims to strengthen the region’s position as one of Norway’s most diverse and inspiring travel destinations — a place where nature, culture, and innovation meet. By working closely with local tourism operators, municipalities, communities, and visitors, Explore Trøndelag is committed to making the region more accessible, visible, and digitally connected, ensuring travelers can easily discover and book unforgettable Trøndelag experiences.

The destinations within Explore Trøndelag that will participate in and benefit from this initiative are: Visit Namdalen, Visit Oppdal, Visit Røros & Østerdalen, Visit Fosen, Visit Innherred, Visit Trondheim, and Visit Hitra & Frøya. Visit Trondheim and Visit Røros & Østerdalen are already onboarded, and during autumn 2025 the remaining destinations will join the platform.

About Trøndelag

Nestled in the heart of Norway, Trøndelag is a region where deep-rooted heritage meets cutting-edge innovation — a vibrant crossroads of tradition, nature, and modern life. Home to historic pilgrimage routes, thriving local food traditions, world-class cultural institutions, and dramatic fjord-to-mountain landscapes, Trøndelag stands as a destination that offers both timeless experiences and contemporary energy.

At the center lies Trondheim, one of Norway’s most historic cities, known for the iconic Nidaros Cathedral, a dynamic tech and innovation scene, and a rich food culture that has earned international recognition. Beyond the city, travelers find authentic coastal communities, fertile farmlands, wild highlands, and pristine archipelagos — each with its own character and charm.

Visitors can walk ancient trails like St. Olavsleden, explore Viking history at world-class museums, and savor award-winning farm-to-table cuisine shaped by local producers and chefs. Nature lovers can kayak among islands, hike through tranquil forest paths, fish in legendary rivers like Gaula and Namsen, or ski across frosty winter landscapes under the northern lights.

With a spirit grounded in cooperation, creativity, and local pride, Trøndelag inspires exploration all year round — inviting guests to connect with genuine experiences, warm hospitality, and a region where history, innovation, and nature live in harmony.