Båstad Turism & Näringsliv


About the project

In the winter of 2022, Båstad Turism & Näringsliv started the project together with GoTo HUB to make it easier to visit Båstad & Bjärehalvön all year round. Båstad Turism & Näringsliv began the partnership with GoTo HUB to strengthen tourism but also to enable reinvestment in the region in areas such as sustainability, education and marketing. The solution GoTo HUB offers also creates opportunities for everyone to sell everyone in a so-called digital ecosystem and offers completely new exciting regional collaborations.

About Båstad

Båstad is a fantastic place in Northwest Skåne located on Bjärehalvön. It is a place for comfortable summer life, parties, nature experiences and vacations. In Båstad there are plenty of choices and always something to do.

Contact info

Båstad Turism & Näringsliv

Kitt Granvide
kitt.granvide@bastad.com
+46 721 770 978

GoTo HUB

Anders Lindström
anders@gotohub.no
+46 735 168 730

On our website and in our Tourist Office today, visitors can get inspiration and information, but to make a booking they need to go to another platform. We want to make it easier for the visitor by directly offer the opportunity to book their entire experience with a few simple clicks. We know that visitors are asking for this and for us it is important to be a destination where it is easy to find experiences, easy to book and easy to get an overall view of everything that is available. With GoTo HUB, we can gear up our support to the hospitality industry by helping them to package and also offer a jointly marketed booking site that makes it easier for the guest to see the total offer and hopefully want to stay a little longer at our fantastic destination.

Annika Borgelin, Båstad Turism & Näringsliv